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Remembering Memorial Day – History, Honor, and Humor


Saturday May 26, 2012

Reading Time: 9 minutes

This post was originally published in 2009, but we thought it still a good way to learn about Memorial Day and share some personal stories. Happy Memorial Day Weekend 2012!
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This weekend, more particularly this coming Monday, May 25, 2009, Americans will “celebrate” Memorial Day. I thought today I would spend a few minutes remembering Memorial Day, with some history, honor and humor.

As a youngster I came to know Memorial Day as May 30th, celebrated really as a day to remember those who had given their life in service to our country. It didn’t really matter what day of the week May 30th occurred, it was a Federal holiday, a day off from school and it meant we would proudly display the American Flag on our home and we would attend a parade. After all I grew up in a military town, just outside San Diego, CA, and my father was a retired Naval officer. These parades weren’t always grand, but they were a nice tradition.

If you would like to learn more about the history of Memorial Day there is a very interesting Library of Congress web page with wonderful information. Two historical items of interest:

1. “In 1971, federal law changed the observance of the holiday to the last Monday in May and extended the honor to all soldiers who died in American wars.”
2. “Protocol for flying the American flag on Memorial Day includes raising it quickly to the top of the pole at sunrise, immediately lowering it to half-staff until noon, and displaying it at full staff from noon until sunset.”
Additionally, I came across a History Channel presentation of the history of Taps and the playing of Taps for our fallen military. Here is the YouTube video.

 

memorial day

Memorial Day is to be a day to honor those of our armed services who died during an American War or as a result of an American war. But since my father’s passing in 1979, I always like to honor him on days like Memorial Day and Veterans Day. I have talked about my father, Joseph Eagen, in other blog posts. He led a very interesting life, but what defined his adult life was his commitment to the US Navy. On December 30, 1935, at the age of 17 years 11 months, he completed his Navy enlistment application. He needed his mother’s permission to enlist! Ten months later, on October 13, 1936, his enlistment was approved. For the next 17 years he served and was retired due to a service connected disability on June 30, 1953. The photo shown here is one that I have always loved. My father is the tall one on the right. I believe it was taken in China between July 9, 1937 and November 3, 1938, when he served aboard the U.S.S. Augusta. What I love about this photo is the sheer expression of joy in my father’s sparkling eyes and smile. (By the way, the dark mark on his cheek is just a defect in a very old photo.)

Now you are probably wondering how I could ever remember Memorial Day with humor. Well, this story will take you to a day in my life at Cranmore Mountain Lodge, located in Carroll County, Town of Conway, Village of Kearsarge, New Hampshire. The year is 1987. Our country inn was situated on plus or minus seven acres and our property line went up a hill to abut the property line of the Kearsarge Cemetery. This cemetery is very, very old and it is the type of cemetery that people will often visit to do headstone rubbings.

 

family photo

On this Memorial Day 1987 a lady came to the inn. She introduced herself as a member of the Kearsarge Cemetery Association and she wanted to know if we were aware that our two young sons had been visiting the cemetery with her grandson, Eric. I told her I didn’t know they had climbed the hill to the Cemetery and then she asked me if I noticed that my children were running around outside with many little American Flags in their hands. I told her I had noticed that and that is when she told me that Aaron (6.5 years), Dan (3 years)and Eric (4 years) had “raided” the cemetery and removed all of the Memorial Day flags that had been placed to honor the war dead!

As you celebrate Memorial Day take time out of your weekend to remember those who gave their lives for our country. And let me know how you remember Memorial Day.
P.S. I do not know the names of the other two young men in the photo with my father. Should anyone out there in the world wide web recognize them, please let me know.

Reading Time: 3 minutes

Midomi is the ultimate music search tool because it is powered by your voice. Sing, hum, or whistle to instantly find your favorite music and connect with a community that shares your musical interests.

At midomi you can create your own profile, sing your favorite songs and share them with your friends and get discovered by other midomi users. You can listen to and rate others’ musical performances, see their pictures, send them messages, buy original music, and more.

Back in 2002, Shazam launched a unique technology, enabling music lovers to identify tunes anywhere – using just their mobile phone. Now six years on, Shazam has been used by more than 20 million people in over 60 countries deployed by leading industry handset manufacturers and more than 75 carriers. Earlier this year it passed a key milestone of over 100 million iDs and continues to go from strength to strength.

Both Shazam and Midomi offer features like tagging music with artist name and song title, linking to music videos on YouTube, and sharing your tagged music with a friend via email. However, this is where similarities end and Midomi takes it to the next level. With the additional methods of tagging (Say, Sing, and Type) and a database of music samples, Midomi is more feature-rich. If you own a iPhone, I strongly suggest downloading both of these applications. Shazam or Midomi, Your Choice!

Reading Time: 5 minutes

This week I have been researching reported problems with Google maps. I have read through many forums, blogs, and news articles; however, last night I came across a Google forum in “Maps help”. The topic was Incorrect information in Google Maps / local business center and the poster opens her post with this statement “To the poor already-beaten-up soul at Google who looks at and responds to these issues…” I implore you to read through this forum. It starts on April 1, 2009, and on April 6th Joel H Google Employee joins the forum to aid these Google users. Before you know it people are posting from all over the world and Joel H is being besieged with questions and he is responsive through April 22. Others keep posting but no word from Joel H. Where’s Joel H Google employee?

I googled this phrase {Joel H Google employee} and found mention of him in other blog posts and other Google maps forums. I will say this, Joel H seems to want to help and if you read these forums carefully you will see he even admits when he is wrong.

I am going to give you two examples of what I have witnessed in Google maps for two of our clients.

  • La Fuente Restaurant in Tucson, AZ: Their Google map listing under local results for Mexican Restaurants Tucson AZ suddenly displayed the wrong domain name (that of a locksmith) and the wrong phone number.
  • Kingsleigh Inn Southwest Harbor, ME: Suddenly their Google map listing under local results for lodging Southwest Harbor ME disappeared; however, the inn next door to them is listed – including 78 reviews of the Kingsleigh and a number of photos of the Kingsleigh Inn!

I can only assume that somewhere worlds have started to collide in Google maps. I don’t know why…some talk about duplicate listings, scrapings, mergings, suppressions, conflating listings…the bottom line is this is a “free” service offered by Google. I could offer the old adage “it is worth what you paid for it”…but really if your listing is wrong through no fault of your own how much is this costing your business?

My advice to every business owner is to check your listing. Take the time to review and learn about Google’s Local Business Center.

I hope Joel H Google Employee reappears in these forums and that Google can solve the “implosion” mystery. Let’s remember these listings are the lifelines for many businesses, this is not a game of “Where’s Waldo”.

Reading Time: 3 minutes
Google wave

Just about two and one-half years ago I wrote a post about GOOGLE’s WAVE. The post was entitled Eight Google WAVE Invitations – Is Anybody Going to Wave Back?   Guess what? Nobody waved back.  So I thought I would do a public service announcement for our clients and regular readers to let you know it is official.  The sun is setting on the final wave.

Today I received the following email message from The Wave Team:

Dear Wavers,


More than a year ago we announced that Google Wave would no longer be developed as a separate product. Back in November 2011, we shared the specific dates for ending this maintenance period and shutting down Wave. Google Wave is now in read-only mode. This is reminder that the Wave service will be turned off on April 30, 2012. You will be able to continue exporting individual waves using the existing PDF export feature until the Google Wave service is turned off. We encourage you to export any important data before April 30, 2012.


If you would like to continue using Wave, there are a number of open source projects, including Apache Wave. There is also an open source project called Walkaround that includes an experimental feature that lets you import all your Waves from Google. This feature will also work until the Wave service is turned off on April 30, 2012.


For more details, please see our help center.


Yours sincerely,


The Wave Team

The following YouTube video is dedicated to The Wave Team.

Reading Time: 5 minutes

Do you have a business Google Plus page? A number of our clients have inquired about setting up a Google+ page for their businesses.  We have been trying to stay abreast of this new social media arena and for a couple of months I have been gathering article links to share with our clients. (You can see these and more below.) But in the meantime…

First: Watch A Short Video from GOOGLE

 Second: Check Out Useful Print Screens of How to Start Creating Your Business Google Plus Page

google business
On your GOOGLE+ home page look for the “Create a Google+ Page in the right margin and CLICK

 







create google business page
Pick a Category and get started

Third: Consider Buying Chris Brogan’s Latest Book
Now you are probably thinking this might be strange advice. But consider this: Chris’ latest book is “Google+ for Business: How Google’s Social Network Changes Everything” and according to the McClatchy-Tribune News Service Chris Brogan’s book is one of the top 25 books that Corporate America is reading.  Go ahead and visit Amazon, (not an affiliate link) you can read reviews and/or buy the paperback book, the Kindle Edition or an audible Audio Edition. Here’s why I think you will find Chris’ book helpful:

  • If you read Chris’s blog, then you already know he is a good writer. His writing is interesting, but at the same time easy to follow.
  • We have introduced you to Chris many times here at Webconsuls.  Chris should not be a stranger to you.

Fourth: Enjoy A Video of Chris Discussing GOOGLE+ For Business 

Ok, this is our full report.  We hope you find all of this information helpful.  Remember, as a business owner you really need to understand and manage this social media platform for yourself.  Only you can tell your story…

Would love to read your comments…

Reading Time: 3 minutes

thank you noteDo you send thank you notes?  Not email thank yous, not thank you phone calls, I am talking about old-fashioned thank you notes or letters. Here at Webconsuls we often receive phone calls or emails thanking us for a job well done. It is great to feel appreciated. Most recently we received a unique thank you card that I want to share with all of you. It was the kind of thank you that makes you smile.

The hand-made card came by U. S. Mail from our client Big Brothers, Big Sisters of Mid-Coast Maine. Take a look, a thank you from some of their “littles” – the children.

thank you
Click on the photo – it will get larger!

 

Sending a thank you or receiving a thank you will always put a smile on your face. Years ago I saw a Marx Brother’s movie A Day at the Races. There is a funny scene filled with thank yous.

So tell me…do you send thank you notes?

 

Reading Time: 8 minutes
reviewing 2010Image via Wikipedia
Webconsuls’ 2010/2011 Winter Newsletter
If 2010 was nothing else, it was a fast year. It seems only yesterday Dick Fay and I were working on our 2009 Winter Newsletter and now here we are writing our 2010/2011 Winter Newsletter. We want to take a few minutes to: Thank our Webconsuls’ clients, introduce our newest clients, highlight some marketing and software ideas, suggest two resolutions for you and support our not-for-profit clients who assist children in need.
Thanking our clients…
Webconsuls and our team appreciates our clients. We learn from each and every client by optimizing their sites, designing new sites, building blogs, coaching our clients on new software and responding to their marketing needs. As you may know, we have clients across the United States (actually in 11 states) and in two foreign countries, representing industries from hospitality to law, health care to home maintenance, real estate to retail, sports and recreation to performing arts. There is never a dull day.
Introducing our clients who joined us in 2010…
We invite you to meet our new clients and visit their websites.
Highlighting some marketing and software suggestions…

 

We know the internet is fluid. It changes daily. We try to keep our clients abreast of these changes by writing this blog, researching our clients’ requests, providing news’ feeds on our website, and publishing our newsletter. Over the past few years we have blogged a lot about social media/Google/Twitter. We have built blogs for our clients, we have worked with our clients to establish their Facebook business page.  Additionally, over the past year…
  • Dick has been particularly active assisting our clients by adding shopping carts with either PayPal or Authorize.net functionality.
  • Dennis worked with clients to add a LIVEPerson feature for online customer engagement.
  • Malik, our lead designer and web developer, is also proficient in designing clients’ e-newsletters using Constant Contact and Vertical Response.
  • Keith, our PPC specialist, works closely with several of our PPC clients to utilize phone conversion optimization software.  
  • Alycia, our branding expert, has been focused on improving Client Web 2.0 and specific SEO-related enhancements.
Suggesting two resolutions for you…

 

The first is to start reading our Webconsuls’ blog on a regular basis.  As we said above, with our blog we communicate new information that we think is important to on-line marketing and social media.


The second is to start and maintain your own blog.  Our clients with blogs generally receive more traffic than clients in similar fields without them.  Blogger now allows you to easily monitor your blog stats.  A blog is easy and relatively inexpensive to create.  Routinely writing posts can be a challenge, but it can  be rewarding with more virtual exposure, traffic, and new business.  You might start by also reading some of our clients’ blogs like –  Delytes – A ‘green’ fine foods company  or Attorney Carilyn Ibsen’s blog  or Attorney Will Bruzzo’s blog.

Finally supporting our not-for-profit clients…

 

This year, as in years past, Webconsuls made a donation in honor of our clients to those not-for- profit clients who work to support children and families in need.

Olive Crest Homes and Services for Abused Children
Since 1973, Olive Crest has transformed the lives of over 50,000 abused, neglected, and at-risk children and their families.

The Promises Foundation Miriam’s House
The Promises Foundation is committed to restoring hope for families by creating a safe environment for mothers and their children to grow and develop the tools they require to live meaningful and self-sufficient lives.

The Forrest General Healthcare Foundation is the philanthropic arm of Forrest General Hospital. The foundation helps ensure that the hospital’s vision of C.A.R.E. becomes a reality for the 17 county region that the hospital serves. Initiatives include the Inpatient Hospice Home Project, the Neonatal Intensive Care Unit Renovation Project and the Spiritual Grounds at Pine Grove.

We wish you a healthy and prosperous New Year. Let us know if 2011 is the year you want to add some new features to your on-line marketing. We will be happy to discuss these opportunities and plan a strategy with you.

Sincerely,
Dennis, Dick and Judy

Reading Time: 6 minutes

Did the title of this post, “THE Can Be a Powerful Word”, get your attention? Think about it for a minute. Now if I say: “It’s THE Real Thing” or “When you care enough to send THE very best”, I’ll bet you can name what brand each statement refers to without blinking an eye.  Am I right?

Branding is something every business needs to do. Establishing a brand can be taxing. You create a name, you create a product, maybe you get a patent, maybe you apply for a trademark, maybe you copyright your material, and maybe you are the product! And after all is said and done “the customer owns the brand” as Jeff Hayzlett informed us at Blog World Expo 2010.

I am not sure, but I suspect that the Mandalay Bay Resort management was thinking about their customers when (according to Wikipedia) “In 2006, the lettering at the top of the tower changed to ‘THEhotel’ to distinguish the property. Formerly, the lettering was identical to the ‘Mandalay Bay’ letters at the top of the original tower.” You see the Mandalay Bay Resort opened in 1999; however, what is now referred to as THEhotel at Mandalay Bay opened in 2003.

Prior to the name change imagine the confusion a hotel guest faced: What do you tell the taxi driver, upon arrival you might not be sure which hotel tower to check-in at…or you may wander around in the casino and then make your way back to the wrong hotel tower. (Think Co-Op City in THE Bronx!)

the hotel

As you know Blog World Expo 2010 was held at the Mandalay Bay Resort and Convention Center. Happily I was a guest at THEhotel at Mandalay Bay.  I can truly say THEhotel is a well designed beautiful hotel. Every room is a suite, no smaller than 725 square feet. And THE is the only word you need to know when you are trying to find your way around THEhotel. They don’t have fancy or clever names for their on-site amenities or venues: THEpad, THEtp, baTHE (toiletries), THElounge, THEcafe, THEstore, THEcoffeebar. (click on the photo on the left) You see what I mean? Simple and understated. This customer owns the brand!

In closing, I would like to share something I rediscovered today about the word THE. Did you know: “that the pronunciation of the definite article ‘the’ changes, primarily depending on whether the following sound is a consonant or a vowel?” Before a consonant sound the pronunciation is thuh, before a vowel sound it is usually thee.

By the way, if you think I am off base when I say THE can be a powerful word, maybe I can interest you in a UBS commercial effort.

On the other hand, THE Google never did sound right and we are told in “The Social Network” movie that it was Sean Parker who advised Mark Zuckerberg and  Eduardo Saverin to drop THE from The FACEBOOK.

Your thoughts?
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Reading Time: 4 minutes
twitter nest

Twitter announced NewTwitter on September 14, 2010. They referred to it as a Better Twitter and they said it would be “rolled out” or coming soon to a nest near you. Yesterday, ten days into the roll out I received a message on my Twitter page: “Welcome to #NewTwitter!” I was shocked because after all, I only have 263 followers and I only follow 94 people. Come to think about it, maybe Twitter felt I was a good risk…couldn’t screw up too much or impact too many users, not like @corybooker or @chrisbrogan.

While I like most of what I have seen with the new Twitter I do feel that my quiet little nest is now home to Cuckoo Birds. Do you know about Cuckoo Birds? Many of the cuckoo bird species will not build their own nest, but instead lay their eggs in the nest of another bird species and let the other species raise their young!

What does this have to do with Twitter?  Well, with #OldTwitter if you RT something it is your image that appears in your followers’ Twitter stream; however, with the #NewTwitter it is the original tweeter’s profile avatar which appears in your stream. For example: I follow @johnschannel. He RT’d something from @shamelesshussy and instead of seeing John’s familiar avatar in my stream (which I will read and take note of) I see @shamelesshussy avatar which is a kitten. Imagine a kitten in my Twitter nest.  To tell you the truth, I don’t have time to figure out if I want to read this Tweet now that it does not have John’s avatar. I have to read the small print to know he RT’d it.

So that is why I think my Twitter nest is home to Cuckoo Birds, strangers who have been left there for me to nurture.

 

I would love your input!!! Let me know what you think of #newtwitter.
Reading Time: 9 minutes
living room
How old are you? Do you imagine that you will still be productive when you are 82? Or do you hope to retire before you reach 50 or 60 or 70? I want you to meet my friend Rose. Rose works for The Seaward Inn located in Rockport, MA.You might remember hearing of Rose when I wrote about the Seaward Inn in October 2008.
 
For the record, I have never met Rose in person. I have only talked to her by phone or by e-mail. It was this past May that Rose sent an e-mail concerning a news story about The Seaward Inn that had appeared in the Gloucester Times. She wanted to make sure that the story was used on their website. I wrote Rose and told her it was handled to which she responded:

 “You know Judy, at age 82 I find all this Facebook and Twitter so fascinating. Such a wonderful challenge for me. I love it. Thanks, Rose”

I wrote back to Rose: 

“Rose, You make me giggle.  Why would I ever know or think you are 82!  I love everything you send our way. We so much hope you have a great season.  Judy”

The other day my friend Chris Brogan wrote a blog about “When Novelty Wears Off.”  As usual, he posed some powerful questions about social media like: “What am I doing with XYZ technology? Is it pushing my business forward?” His questions reminded me of my friend Rose. Rose has lived through a lot, she is like Betty White. She is not afraid of new technology, but she knows her main business goal is to assist Nancy Cameron-Gilsey in running The Seaward Inn.
 
Ultimately, I think Chris is trying to caution everyone to keep their eye on the ball. To that end I would like for you to know more about Rose and how, over the years, she has kept her eye on the ball. Here, in her own words, is a little bit about Rose’s career:

 “The only thing older than the Seaward Inn is the Atlantic Ocean and me, believe me I am no prize. I have always loved promoting events, etc. and have had a big appetite for music, all kinds. Love the musicals, Phantom of the Opera being my favorite, but I love the music of Barry White as well. Then there is all the music of the 50’s and 60’s, The Beatles, Peter Paul and Mary and before that the Andrew Sisters ..and of course Elvis. I could go on and on about music. 

Perhaps you remember my coffee shop some 25 yrs. ago,  Rosie’s Coffee Shop Plus in Brown’s Mall. That was put together on a whim, another one of my thinking outside the box ideas…I had fun with it for about three years and then sold it. Took it on when Main Street was dying and the businesses all left the Mall and it had become such a sad establishment. My shop became the heartbeat of the Mall and I tailored my shop to accommodate the clientele like Gloria Stevens …from special menu for dieters to the guys who pumped iron in the exercise club as well as the cops in the Police Station across the street. I’ve been a bookkeeper for years, having studied accounting through a Chrysler Dealership,.. worked at Boley’s back in the 50’s and then for Gloucester Dispatch and did bookkeeping on the side for various small businesses including the Outrigger at Rocky Neck. When the Cameron Sisters took back the Inn from leasing it, I came in to help Nancy start up the books and I’ve been at the Seaward Inn ever since.

I love the Inn, there is something very Special about it and when the economy tanked in Rockport I couldn’t bear to see our beautiful dining rooms empty, so I talked Nancy into bringing in the music …let locals enjoy the view and the Inn. She said we couldn’t afford it but I told her where there is a will there is a way and I asked her to give me a budget and let me give my ideas a try. Well, the rest is history.

Sunday Morning Live has been successful far beyond my expectations. We have had some really great performers at the Inn. I screen all, choose from the best and try to bring as much diversity as possible to the SML Series for the season. It has grown, and with the help of Judy at Webconsuls, our webmaster in Arizona, and other media we are getting the word out there and have quite a following already.

You wanted to know something about me, well there it is, not very interesting, and believe me, you are not missing anything by not meeting me.” 

I don’t know about you, but I am glad I met Rose. She is an inspiration. 


I’ll ask you again: “Do you imagine that you will still be productive when you are 82?” 
 
Here you can enjoy a YouTube video of the Sunday Morning Live Series, 2009.

If you are having trouble viewing the video, you can see it here.

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Reading Time: 6 minutes
fit-PC Slim with car keysImage via Wikipedia

Do you ever fall asleep at night with the TV on? I think we all do this on occasion, some more often than not. The falling asleep part is not so bad; it is the waking up in the early morning hours to a strange infomercial. Have you noticed how these infomercials seem to make sense at 4:00AM? The other day I woke up to a real commercial for computer back-up software. I breathed a sigh of relief because we already use this software.

Can we talk about backing-up our computers?  This does not need to be a long discussion. I will say: “Schedule a regular back-up of your computer.” And all you have to say is, “Ok, will do.”  You might think this is a no-brainer. Maybe you have already learned the hard way: your PC becomes infected with a virus, sudden electrical surge wipes out your hard drive, you lose your laptop, you drop your laptop. Actually the list is endless.

We come to know and expect that our websites are backed-up daily by our host, but what about all of those word documents, photos, logos, pdfs and gifs that are stored on our own computers. Just the other day we received this email from a client:

Give me a call. Got a speed bump. Accidentally deleted my web page folder. Fortunately I have done full and daily backups. Did a (full backup) restore from 3/7/10, then tried daily restore up to yesterday. Unfortunately the back up software did not include the html folder (it is in the job description). So now I am left with a 3/7/10 folder with the old website links. I will be calling back up tech support this morning to see if we can salvage. If not, and there is no way to convert pdf files to word perfect, we need to do a global link change again. Fortunately I can work off the website to make needed changes and additions.”

Malik Moosa, our web developer and designer, worked with the client and sent this follow-up message:

“I’m glad the files I had worked out for you. I would recommend copying those manually to a backup drive or on CD/DVD just to avoid and accidental deletions in the future.”

Be prepared. Backing-up isn’t hard to do. Dennis uses Carbonite. This is not an advertisement for Carbonite; it is a factual statement. He found it particularly useful when he had to get a new PC and he wanted to make sure that he had all of his files backed-up. Then he was able to do a restore. This is an on-line process, automatic, secure and reasonably priced. On my PC I use an external Seagate hard-drive. It is set to back-up my PC every day at 2:00AM.

Remember, not backing-up is like saying you didn’t know to purchase flood insurance even though you live in a flood plain. How about you?  What is your back-up plan?  Did you have to learn the hard way?

Speaking of learning the hard way, I am going to leave you today with a YouTube video from Sex and the City, Season 4, Episode 56 – “My Motherboard, My Self”

 

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Reading Time: 3 minutes

People often ask me why I use Twitter. I don’t always have a perfect answer, but this morning when I started scrolling through my Twitter feed I came across a tweet from Rick Klau. Here is what he said:

“Hey @blogger users – check out the new @zemanta gadget, now integrated into Blogger! http://bit.ly/bGPnby”

Now I know that many of our readers/clients might say: “So?” But I want to remind you that last October when I reviewed Blog World Expo BWE09 I said this:

“The exhibitors were varied and engaging. I enjoyed talking to people from all over the world, like the Zemanta team from Slovania (and, yes, I intend to learn more about their product).”

Today I want to give you some pointers on how to get started with this new Zemanta Assistant. Here are the basic steps:

  1. Go to Get Related Content for Your Blog with the Zemanta Gadget
  2. Click on the link that says: Add Zemanta Gadget.
  3. If you are not signed into your Google Account you will be taken to a page where you can sign-in.
  4. If you are already signed in to your Google Account you will be taken to page where you can select your BLOG from a drop-down box and then click on the big orange arrow that says: ADD ZEMANTA
  5. And that is all there is to it, you can start using ZEMANTA. Here is a movie to view which will make it even easier.  LET ME KNOW WHAT YOU THINK! I WELCOME YOUR COMMENTS OR QUESTIONS.

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Reading Time: 4 minutes

Exactly two months ago I wrote a blog about Twitter and the things that I learn from Tweets. That day I made the following observation:

“Here is some other interesting news I picked up by following Rick Klau. On March 11th Blogger announced a new Blogger Template designer. The reviews so far have been very exciting. I am thinking of trying it to create a new personal blog. What do you think of that idea?”

Guess what? Not one of my Webconsuls’ readers offered any feedback about me creating a personal blog.

Quite unexpectedly on June 5th, I watched the movie Julie and Julia. Have you seen the movie? What I love is that it tells a true story and allows us to eavesdrop on the lives of two couples from different generations struggling with identity and goals.  And of course, it also tells a successful story of a BLOG.  So, as the movie closed, the wheels were spinning in my head. On Sunday June 6th I joined in a #blogchat and the rest is history.

I invite you to visit Judy’s OP-ED blog, particularly the About Judy’s OP-ED page where you learn how #blogchat influenced my decision.

But today I would like our clients to mull over these facts:

  • Webconsuls has many clients and a good number of these clients have great blogs. These blogs have been customized to match their websites. They actively post interesting news about their business or their industry. You can see these clients on our Blogroll (in the left margin.)
  • Many of our clients look for guidance about blogging, both technical and creative guidance
  • Creating a personal blog can serve as a training ground for your business blog, allowing you to get comfortable with the software, adding images, videos, links, etc.
  • A personal blog can be a virtual family scrapbook. You can ‘turn the lens on your family’, involve other family members to participate with comments, be guest bloggers, etc.
  • You can keep your personal blog private, only share it with designated readers.

I want you to know that I built my personal blog by myself. I was tempted to call Malik Moosa-Soomar, but I felt strongely that I needed to learn how to do this by flying solo.

Now I hope you will read it, ask questions, post comments, and join in the fun.

And here for today’s fun is a trailer for Julie and Julia. 

Reading Time: 7 minutes
2010 Census Mailing Envelope
United States Census 2010 Envelope

Have you checked your mail this past couple of weeks? Did you find a 6 X 10 inch envelope from the U.S. Census Bureau simply addressed “TO RESIDENT AT”? The fact that this official government document is not personally addressed to YOU may prompt you to think that this is junk mail. It is not. The point of not personalizing the addressee line is to reach every person residing in every single abode. The last census was taken in 2000. How many addresses have you had in the past 10 years? Where were you living in 2000? (for me that was three addresses ago)You see what I mean?

Ok, let’s get to the meat of this topic.

Fact: Your domicile was or will be sent by First Class U.S. Mail a Census Form.

Fact: Article I, Section 2 of the Constitution specifies that the number of seats in the U.S. House of Representatives is to be distributed proportionally among the states on the basis of the census to be conducted every 10 years.

Fact: The 2010 Census Form is one of the shortest in history: just 10 questions that only take about 10 minutes to answer.

Fact: If a completed census form is not returned from your address, a U.S. Census Field Representative will visit your domicile and attempt to obtain an accurate count of the number of people living at your address.

Now let’s assume for argument sake that you don’t complete the form and a U.S. Census Field Representative comes to your door. Remember, if you don’t send back your form, you may receive a visit from a census taker. If a census taker visits you, here’s what you should do:

• First ask to see their ID. All census workers carry official government badges marked with just their name; they may also have a “U.S. Census Bureau” bag. Click here for more info.

• Note that the census taker will never ask to enter your home

• If you’re still not certain about their identity, please call the Regional Census Center – to confirm they are employed by the Census Bureau

• Answer the census form questions for your entire household (you must be at least 15 years old to answer questions) so that the census taker can record the results for submission to the Census Bureau

Follow this link for the list of questions that the Census Worker will ask you.

Above Information Provided by the US Census Bureau.

I think you get the picture, but allow me to add some fun to this process. You might want to take some time, no matter your age, and learn a little more about the U.S. Census.

For those of you with school age children this can be a real learning experience. You may want to visit Ancestry.com and get a free trial membership. You can then search for U.S. Census Reports that document your grandparents, parents, etc.

For example, I never knew my grandparents. Both of my parents were born in 1918. This means that the first time my parents were counted was the 1920 census. Below you will see the census reports for 1920, town of Denton, Montana (2000 census population 301) for my father, Joseph Eagen, and town of Butte, Montana (2000 census population 33,892) for my mother, Marie Lynch. The story goes on…

 

 

Census Page Denton, MT, Eagen Family 1920
Denton, MT 1920 Census Page Eagen Family
Census Page Butte, MT Lynch Family 1920
Butte, MT 1920 Census Page Lynch Family
Reading Time: 9 minutes

Lately I have been reading a lot on-line about customer service, particularly about social media and customer service. You may have followed a few news stories that covered how someone’s tweets very quickly managed to get the attention of a large company. Then recently Chris Brogan discussed “guest experience design” and he followed up by touching on another new catch phrase “experience facilitators” (you might think “hotel concierge”). All of these discussions really are about marketing: marketing our businesses, marketing ourselves as employees, marketing ideas to our employers, marketing ideas to and for our clients, the list goes on. As I thought about all of this, it occurred to me that I would give you my take on “Guest Experience Design” and it might be fun to look back on some national advertising campaigns and see how effective these have been as “experience facilitators” over the years. This will be a multi-post personal walk down memory lane, because like the Meg Ryan’s character in “You’ve Got Mail” said: “Whatever else anything is, it ought to begin by being personal.”

Disney Resorts and Windows 7
Today I am going to combine two national advertising campaigns: Disney Resorts and Microsoft’s Windows 7. I am a consumer of both and; therefore, an expert of sorts. Have you seen the latest Microsoft Media Campaign? It is “Windows 7 Was My Idea!”

This is a very clever ad campaign, but did you ever think that if Windows 7 is a commercial failure, like Vista was thought to be, Microsoft will have all of us to blame? All of the consumers that submitted suggestions, complaints, ideas, will be doing battle with thst MAC guy! Microsoft is trying to reach the people, the consumers, and thank them for their input on the ultimate guest experience design.

Now you are probably wondering how this campaign ties into Disney Resorts. I like to think that Disney’s Fastpass was my idea. Historically I have been visiting Disneyland in Anaheim, California since 1955. My parents would drive us from San Diego, before Interstate 5 existed, when Orange County was really all orange groves. But there came a time in April 1994 when I visited Disneyland with Dennis (my husband), Aaron and Dan (our sons then 13 and 10) and my mother-in-law (then 82). In those days the Disneyland entrance had a huge sign that said “The Happiest Place on Earth”. As a little girl, as a teen-ager, even as a young adult I never gave those words a second thought, but on April 17, 1994, I knew I was not in the happiest place on earth. The park was so crowded and really congested that one had to wait anywhere from 45-90 minutes to take a ride. In six hours we managed to ride four of the major rides and my children turned to us and said “can we leave now?” When we returned home from our long planned vacation I wrote a letter to the Magic Kingdom. I didn’t yell, scream, or belittle the Disney staff, I didn’t even ask for my money back. I calmly told them my story. I opened with this sentence: “On April 17, 1994, Disneyland was not the happiest place on earth.” I pointed out to them that my mother-in-law was in a wheelchair sitting in the shade of a tree by the Matterhorn, waiting for us to disembark from the Matterhorn, when suddenly a man fell out of the skyway ride and into the shade tree! The day went downhill from there. My overall approach was not to just complain about the crowds, but to offer a solution. I suggested that Disneyland consider controlling the number of tickets sold per day, similar to a National Park (Yosemite) or any concert/special event venue. Then everyone would be able to enjoy that which they had perhaps saved for a lifetime to enjoy. About two weeks later I received a very nice letter from Disneyland. They thanked me for my suggestion and asked me to send them a copy of my receipts for all that we had spent at Disneyland that day. I sent them the receipts, two weeks later I received a gift certificate in the amount of $350 and in 1999 Disney’s virtual queuing Fastpass was introduced. So you see I like to think that the Fastpass was my idea and maybe in some small way my ideas did matter to Disney. I like to think so.

Final thoughts and questions
In today’s world I might have tweeted about my Disney experience in the moment and Disney would probably jumped right on my Tweet. But would they have had the opportunity to think through a resolution that would improve the experience for every potential guest? What do you think? Do you work on your “guest experience design”? Do you facilitate your guests’ experience? Does the design control the guest’s experience or does the guest’s experience control the design?

guest experience design
Daniel, The Beast, and Judy April 17, 1994
Reading Time: 9 minutes
google wave(Photo credit: Wikipedia)

Today, November 28, 2009, I finally received eight Google WAVE invitations to distribute! But before I distribute them I thought I would share some of my observations about Google WAVE and some links to interesting articles about it as well.

Thanksgiving has come and gone this year. I hope you had a peaceful holiday. It seems Thanksgiving Day is always a day filled with various conversations that take place as dinner is being prepared and while one is waiting for the next football game to start. This Thanksgiving was no exception at our home, but now I am wondering how many families stopped long enough to engage in a conversation about Google Wave. That’s right. You read correctly. We actually had a brief conversation about Google WAVE. I think it was Aaron who asked the question: “Ok, I waved, is anybody going to wave back?” To this Daniel grinned and said that he, too, had noticed that it doesn’t seem to do a lot of good if you wave and no one waves back. What is with that? We collectively wondered aloud!

I received my invitation to Google WAVE on November 12, 2009, but I have been reading about it since May 28, 2009, when Google announced the WAVE to the world at its I/O developer conference. A follow up post on May 31, 2009, was even more interesting, particularly the comments by Yefim Natis. I was encouraged to sign-up to be a Google WAVE beta tester on July 22, 2009. But I believe I didn’t follow up on that suggestion, as I was busy working on a number of Webconsuls’ projects at the time. So when the big day came, September 30, 2009, I did not get one of the 100,000 original invitations. But that does not mean that I didn’t follow the WAVE’s progress along the way. On October 19, 2009, I enjoyed reading a TIME Magazine piece by Lev Grossman, Google Wave: What’s All the Fuss About?

I think it was shortly thereafter that I began to really think about the WAVE. Some press was good and some press was negative, was the WAVE alternately and literally at its crest and ebb with each passing day? A friend questioned why I was not in a rush to be part of the WAVE. My immediate answer was really twofold and it continues to take shape, even now that I have my invitation and can send invitations to my friends.
Here are my thoughts:

1) I spent about eight years in an IT department where part of my job description included Quality Assurance, either directly or in a supervisory position. Quality Assurance or QA, as it is known in the business, is a very fancy name for being a TESTER. Test the system until you can break it! I believe the average pay for a QA with a few years experience is somewhere between $45,000 and $60,000. Now, let’s multiply $50,000 X 100,000 beta testers for Google WAVE. What you must understand about QA and what Google figured out a long time ago is this: Testing has a way of sucking you in…not unlike a rip current! It is hard to stop, once you start. And many people want to be able to say they were in on the ground floor of this WAVE. Be assured Google is good about listening to your comments (“test defects”), as they are anxious to have a good product. They will make you feel “valuable”, albeit you are an unpaid volunteer.

2) While I love the beauty of the ocean, as a youngster I had many bad experiences with rip currents. Growing up in Southern California the beach becomes part of your life, but it can mean certain death. Therefore, the word WAVE has not always had a pleasant connotation. Let’s think about it: tidal wave (OMG), permanent wave (ugly hairdos), microwave (makes you sterile if you are not careful), brain wave (you hope you have them, but it is bad news if people are looking for them), rogue wave (think The Perfect Storm), wave of nausea (TMI), heat wave, cold wave, seismic wave, good-bye wave (almost always sad).

As I close today, I invite you to read a few more articles:

Why Google Wave Sucks and Why You Will Use It Anyway

Google’s Infinite Strip

And…I want to share with you a YouTube video about the Laguna Beach Greeter (notice it is not the Laguna Beach waver). There was a time when the only road to travel between San Diego and Los Angeles was the Pacific Coast Highway. One of my most vivid childhood memories was riding along PCH with my family and seeing Eiler Larsen, the greeter who welcomed all who traveled through Laguna Beach until 1975. He waved his hand…it was a good WAVE.

As always, let me know what you think and leave a comment if you want an invitation.

Reading Time: 7 minutes

Today Senator Ted Kennedy will be laid to rest in Arlington National Cemetery, close to two of his brothers. I never lived in Massachusetts, so Senator Kennedy was never my senator, but I do think that for the last 47 years he really was a senator for all of us. If you are unfamiliar with his legislative efforts, you might be surprised to know that Kennedy played a major role in Immigration and Nationality Act of 1965, National Cancer Act of 1971, Consolidated Omnibus Budget Reconciliation Act of 1985, or COBRA, Comprehensive Anti-Apartheid Act, Americans with Disabilities Act of 1990, Ryan White Comprehensive AIDS Resources Emergency (CARE) Act, Civil Rights Act of 1991, Mental Health Parity Act (MHPA), No Child Left Behind Act of 2001, and the Edward M. Kennedy Serve America Act, to name a few. But today’s blog really isn’t about Mr. Kennedy’s legislative accomplishments, it is more about my wanting to say: “Thank you, Senator Kennedy, for keeping the dream alive!”

I never met Senator Ted Kennedy, but I wish I had. I did not meet President Kennedy, but I did have the privilege of meeting and hosting his son, John F. Kennedy, Jr., at our inn in March 1991. I did not personally meet Senator Bobby Kennedy, but I did attend an event for him (sitting in the second row) on June 5, 1968, in a large ballroom at the San Diego El Cortez Hotel, the evening before he was assassinated after winning the California Democratic Primary. In the Spring of 1988 Dennis and I traveled to Washington, D.C., and of course visited Arlington National Cemetery, viewing the eternal flame and visiting the grave-sites for President Kennedy and Senator Bobby Kennedy, as well. And you know from last week’s blog post, we went to Cape Cod in April 1991, and we actually went to Hyannis Port to see the Kennedy compound.

These personal anecdotes aside, as an adult I always felt reassured that Ted Kennedy was in the U.S. Senate looking out for all of us. I will miss his humanity, his vigor, his moving speeches and his dedication.

I learned yesterday that his favorite song was “The Impossible Dream” from The Man of La Mancha, and performances at his Celebration of Life Service included, “The Impossible Dream,” sung by Broadway star Brian Stokes Mitchell.**

 

To dream the impossible dream
To fight the unbeatable foe
To bear with unbearable sorrow
To run where the brave dare not go
To right the unrightable wrong
To love pure and chaste from afar
To try when your arms are too weary
To reach the unreachable star
This is my quest
To follow that star
No matter how hopeless
No matter how far
To fight for the right
Without question or pause
To be willing to march into Hell
For a heavenly cause
And I know if I’ll only be true
To this glorious quest
That my heart will lie peaceful and calm
When I’m laid to my rest
And the world will be better for this
That one man, scorned and covered with scars
Still strove with his last ounce of courage
To reach the unreachable star

My heart is heavy today. May Mr. Kennedy be peaceful and calm as we lay him to rest.

**Brian Stokes Mitchell performs “The Impossible Dream” from “Man of La Mancha” on 28 Sep 2008 at the Salt Lake City convention center, accompanied by the Mormon Tabernacle Choir. Brian won the American Theatre Wing’s Tony Award for Best Actor in a Musical for “Kiss Me, Kate” in 1999. He was nominated for Best Actor in a Musical for “Ragtime” in 1998 and “Man of La Mancha” in 2002, and for Best Actor in a Play for “King Hedley II” in 2001.

Reading Time: < 1 minute

This version of the CNet Buzz Report has some interesting tech stories, but I was flabbergasted to hear their ripping of the iphone.  I was taken by this negative slant not because I have one and love it- I’m a Blackberry guy- but because everyone on this blog thinks the device is the second coming.

I have heard the iphone has some amazing apps, which must be true because CNet admits it does, but their take on why the iphone is a loser is interesting– the phone doesn’t work!!!

What are your thoughts on their critique?

Reading Time: 2 minutes
google maps traffic

Ever wonder how Google Maps can generate traffic data? It’s quite simple how it works.

When you turn on ‘My Location’ on your mobile phone, it sends data which includes your location and speed to Google’s headquarters which then provides accurate traffic data on Google Maps. With the amount of people using Google Maps now, it also provides the traffic on local streets (major streets that is).

Google Maps for Mobile is free. The website is compatible with Android, BlackBerry, Java enabled phones, Windows Mobile, Palm OS, Symbian S60, and of course the iPhone.

Reading Time: 8 minutes
woodstock poster

So here we are with another one of those 40th anniversary Saturdays. Were you at Woodstock 1969? I am going to save you a lot of reading time. I was not at Woodstock 1969, but you all know I am old enough to have been there. It so happens that Woodstock took place in Bethel, New York, and at that time I lived in San Diego, California. I couldn’t travel to New York; I had to go to work every day for Wells Fargo Bank. But all this aside I would like to take just a few minutes today to honor the memory of Woodstock and, yes, I do have a friend who was at Woodstock and indeed performed at Woodstock!

We all either knew about the music festival or soon learned about it when 500,000 people showed up and the media decided to pay attention, most of us could not really appreciate the magnitude of this festival until the Academy Award Winning documentary “Woodstock”* was released March 26, 1970 (this film has been remastered and re-released in June 2009 to celebrate the 40th anniversary). Keep in mind the average 20 year old could not easily travel to New York State for a three day festival. There was no way to purchase tickets on-line or even by phone, in fact according to Wikipedia, the “ticket sales were limited to record stores in the greater New York City area, or by mail via a Post Office Box at the Radio City Station Post Office located in Midtown Manhattan.”

woodstock movieOver the years I have often thought back to that weekend. I remember sitting in the clubhouse of my apartment complex in the Hollywood Hills. It was then 1977 and in walked Richie Havens and he sat down next to me and introduced himself. Wow! Who will forget Richie Havens singing “Freedom”? But much later, actually around 2002, I had the pleasure of meeting Dallas Taylor. You might remember Dallas. He was the drummer for Crosby, Stills and Nash (CSN) and yes, he played at Woodstock. Dallas authored a book Prisoner of Woodstock. As mentioned on Amazon, Taylor provided the backbeat for some of the brightest stars of the Sixties and Seventies, most notably Crosby, Stills, Nash, and Young, with whom he performed at Woodstock. For more than 25 years Dallas has  spent his time helping others find recovery. Last summer, Dennis and I enjoyed seeing Crosby, Stills and Nash on their Summer 2008 tour. It was quite the evening sitting in an open air arena with our oldest son, Aaron, enjoying great music and memories.

Prisoner tells two tales: one of Taylor’s successes and failures in the rock music business, and the other of his struggle with drug addiction.” Dallas has been our friend and client for many years and now with almost 25 years of sobriety Dallas continues to work with the music industry with Music Cares.

I have one more anecdote about Woodstock. I opened this blog by telling you I was not there, but I actually knew someone who was there; however, I also know someone who lived in New York City at the time, was 20 years old, had tickets to Woodstock, started the drive to Bethel and when he got stuck in traffic he decided to turn around and go home! (Of course, this may be an urban legend, but this person is Dennis’ first cousin.)

Sit back, take a break, rent the movie or in the meantime I invite you to watch a YouTube video of CSN Woodstock 1969

If you are having trouble viewing the video, you can see it here.

*Roger Ebert once said: “Woodstock is a beautiful, moving, ultimately great film. It seemed to signal the beginning of something. Maybe it signaled the end. Somebody told me the other day that the 1960s has “failed.” Failed at what? They certainly didn’t fail at being the 1960s. Now that the period is described as a far-ago time like “the 1920s” or “the 1930s,” how touching it is in this film to see the full flower of its moment, of its youth and hope. The decade began with the election of John F. Kennedy and ended as the last bedraggled citizens of Woodstock Nation slogged off the muddy field and thumbed a ride into a future that would seem, to many of them, mostly downhill.”

 

 

Any thoughts?