OUR BLOG

Featuring marketing tips, tech news, digital wonders, some personal things and everything in between . . .

More Than Marketing: 4 Lesser-Known Webconsuls Services


Monday August 24, 2020

Reading Time: 8 minutes

At Webconsuls, we’re known for our digital marketing skills – okay, it’s for good reason. We’re dedicated to constantly optimizing our approach, which means that our team is always on the cutting edge of the online landscape. However, a lot of our friends and neighbors may not know the full scope of what we have to offer. Today on the blog, we’ll discuss four lesser-known Webconsuls services that you can use to boost your business.

Custom Development Services

We’ll admit it, we’re the definition of techy. Our clients have access to a full range of development services, ranging from traditional web dev to custom portals. Geared towards small and mid-size companies, we can build just about anything you need to advance your business. Looking for your own intranet with a customized CRM (customer relationship management) platform? We can do that. With our help, you can serve your clients through a user-friendly system that your team can easily update and manage.

Our developers are highly skilled in PHP, .NET, CSS, and JavaScript. Through these languages, we build PHP web portals, CMS solutions, CRM systems, ecommerce storefronts, enterprise applications, .NET projects and more! In addition to building websites, our services include creating the content that goes on them.

Photography for Web

Photography can be a powerful storytelling tool to highlight your facility, team members, products, and day-to-day experiences as a company. High quality imagery is vital to businesses of all sizes and ages, and it can be used in all of your marketing materials; when done right, one photoshoot can be repurposed for digital ads, social posts, and your website.

Because photography is so critical to legitimizing and promoting your business, it’s important that each shoot is effective. Contractors or outside companies engaged for one project may not fully recognize your needs. This can result in images which are beautiful, but which look strange or crop poorly on your website or in digital ads. When you’re promoting your company, be sure to choose a partner who understands your goals.

At Webconsuls, we create aesthetically pleasing branded content that effectively demonstrates your offerings. Our photographers create shot lists tailored to each unique use case; for example, we will take product photos for online listings and lifestyle shots to post in digital ads. This ensures that you receive images that truly work for your needs. In addition to offering still images, we also provide compelling video content.

Videography That Sells

It’s also common for business owners to hire individual contractors for videography services. Unfortunately, even if you like a person’s work online, one-off work can often lead to content that isn’t cohesive with your brand, photography, or business goals. It’s important to make videos that really work for you – not just something that looks pretty. The goal of a shoot is to generate a significant return on that investment.

At Webconsuls, we serve as a long-term strategic partner. Our team takes the time to truly understand your goals, aesthetic preferences, and target market. On top of that, we know what works. Webconsuls will collaborate with you to make branded video content that showcases your company and your unique offerings.

Brand Development Services

Whether you’re an established corporation with outdated branding or a fledgling startup looking for a logo, Webconsuls is here to help. We offer full branding services; in addition to providing beautiful brand marks and style guides, our content strategists can help you to craft your brand’s voice, positioning, messaging, and more.

Our brand development services include…

  • Building a new brand from square one
  • Rebranding an established company
  • Developing brand messaging and positioning
  • Strategizing for the future of your brand
  • Identifying areas for future expansion
  • Designing company logos and style guides
  • Creating a social media strategy for your company
  • Crafting written copy for websites and socials in your brand voice

Beyond design services, our strategists can help you to position your brand moving forward. If you’re hoping to expand into new markets, identify potential audiences, or grow your social following, we can help. By honing your brand, you can help your message to resonate with more people, which sets you up for success with a larger customer base.

You offer amazing services and help clients every day; isn’t it time that your identity reflected that? We’ll work with you to build a brand that aligns with your mission, values, and goals for the future.

If you’re interested in any of the services highlighted above, contact us today. Our managing partners are standing by to speak with you about your brand, website, and content.

 

Webconsuls is a digital agency with offices in Nashville, TN and Los Angeles, CA.