Featuring marketing tips, tech news, digital wonders, some personal things and everything in between . . .

Read more

Another Change From Google

Wednesday May 13, 2009

blog image
Reading Time: 2 minutes

Google has released a change that could have a major effect on how people search and what web pages they eventually visit.

The new feature is call Google Search Options. It gives searchers the opportunity to easily find videos, forums, or reviews about the topic they were searching. In addition there is something called the “Wonder Wheel” that a searcher can use to find additional related keywords and sites.

Rather than try and explain it, go to www.google.com and do a search on a product or service that interests you. Then click on the link towards the top and below the word Google that says “Show Options.” Now try the links on left to videos, forums, reviws, go towards the bottom and click on Wonder Wheel. Try it out.

While it is a little soon to know the effect of the search options it would seem that video, forum, and reviews will take on added importance as will optimizing for the “long tail.”

Above watch this short view video from Google. The most important thing is to try it yourself.

How will you be searching tomorrow?


popular posts

Reading Time: 5 minutes

In today’s hyperconnected world, the constant pull of online and offline social interactions often overshadows the art of being alone. However, carving out moments of solitude is essential for your mental and emotional well-being. The resulting growth and creativity can enhance every aspect of your life. Let’s explore the empowering benefits of alone time and…

Reading Time: 13 minutes

Many successful paid marketing campaigns focus on return on ad spend (ROAS) as the primary metric. While many other metrics are important and affect the bottom line in various ways, ROAS is king when it comes to assessing campaign performance. ROAS is a percentage-based metric that represents how much return you received from your investment.…

Reading Time: 9 minutes

It’s been a long while since we talked about Local Services ads for lawyers – in the time since then, Google has made a number of changes to this ad delivery method. Today, we want to tell you about how this exciting new platform can get your business in front of potential clients… right when they…