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Featuring marketing tips, tech news, digital wonders, some personal things and everything in between . . .

Federal Government Freezes Database of Substance Abuse and Mental Health Programs

Monday January 15, 2018

Reading Time: 8 minutes

The federal government has suspended a database that gives health care professionals access to more than 400 programs and resources that prevent and treat mental illness and substance use disorders, The Washington Post reports. SAMHSA’s National Registry of Evidence-based Programs and Practices (NREPP) serves as a database for hundreds of mental health and substance abuse…

What Does the End of Net Neutrality Mean for Digital Marketing and SEO?

Wednesday December 20, 2017

Reading Time: 8 minutes

There’s been a flurry of public opposition following the FCC’s vote to repeal net neutrality, an Obama-era policy that requires the internet to treat all traffic equally. As a company that specializes in digital marketing strategy for small businesses, Webconsuls is particularly invested in this topic. We help small companies leverage their budget to build…

Everything You Need to Know About Making a Facebook Cover Video

Wednesday December 13, 2017

Reading Time: 8 minutes

In recent years, Facebook has zeroed in on video, which is the way an increasing number of users prefer to consume content. For marketers, video content is a goldmine. 64% of consumers report that watching a branded marketing video on Facebook has influenced a purchase decision within the last month. Facebook is always releasing innovative…

4 Major SEO Trends to Expect in 2018

Wednesday November 15, 2017

Reading Time: 7 minutes

1. Digital Assistants  Siri, Alexa, Google… In a matter of years, we’ve become increasingly reliant on our digital assistants to communicate and obtain information. According to Google, 20% of mobile queries are voice searches. Voice technology has completely changed the nature of the search query, and it doesn’t appear to be going anywhere anytime soon.…

6 Web Design Trends We’re Loving

Monday October 30, 2017

Reading Time: 10 minutes

As technology continues to become even more integrated into our daily lives, we’ve come to expect more from our online experiences. Web designers are presented with the challenge of developing websites that look and feel interactive and personal; websites that “get” their users. Having a pulse on what’s going on in the world of web…

The Local SEO Checklist for New Businesses in Nashville

Tuesday October 17, 2017

Reading Time: 18 minutes

The Nashville region is home to more than 1.8 million residents and 40,000 business, and it’s showing no signs of slowing down. Over the past 20 years, more businesses are choosing to relocate to Nashville than any other city its size. It’s estimated that 85 people move to Nashville a day! With such an influx…

AdWords Changes Affect Everyone

Tuesday September 19, 2017

Reading Time: 7 minutes

Google implemented major changes to advertising in the addiction treatment industry last week when they announced AdWords ads for rehab centers would be greatly reduced. Google has told Webconsuls that the long-term goal is to implement a verification system for treatment centers wishing to run ads. You can learn more about Google’s changes on our blog.…

Changes for Addiction Treatment Advertisers ​on AdWords

Thursday September 14, 2017

Reading Time: 4 minutes

  During our conference call with Google AdWords yesterday, Webconsuls was informed that AdWords advertising for the addiction treatment industry will be “dialed back” temporarily. Therefore, all clients with active AdWords campaigns may experience a decrease in paid traffic starting today. This decrease is due to Google implementing a new verification process for AdWords advertisers…

GOOGLE Reader Going, Going, Gone

Monday July 1, 2013

Reading Time: 3 minutes

“The demise of Google Reader, if logical, is a reminder of how far we’ve come from the cuddly old ‘I’m Feeling Lucky’ Google days, in which there was a foreseeably-astonishing delight in the way Google’s evolving design tricks anticipated what users would like.”  James Fallows Google Reader was officially put to rest today… If you…

Are You Too Busy To Stay Connected?

Friday October 19, 2012

Reading Time: 4 minutes

Staying connected can be exhausting, even with a ThunderShirt! Are you too busy to stay connected? It seems we’ve been too busy. The last time we published a post on this blog was June 12, 2012. There…we admit it. Staying connected should be easy in today’s world. We have so many platforms like FACEBOOK, TWITTER,…

Google+ Local Takes Over Google Places Neighborhood

Tuesday June 12, 2012

Reading Time: 3 minutes

Keeping up with Google Places was almost  considered a full time job. On May 30, 2012, GOOGLE announced that Google Places will now be integrated with Google+ and have a new name Google + Local. I don’t know about you, but I am exhausted. The Google announcement was published on what they call their Google and…

Remembering Memorial Day – History, Honor, and Humor

Saturday May 26, 2012

Reading Time: 9 minutes

This post was originally published in 2009, but we thought it still a good way to learn about Memorial Day and share some personal stories. Happy Memorial Day Weekend 2012! __________________ This weekend, more particularly this coming Monday, May 25, 2009, Americans will “celebrate” Memorial Day. I thought today I would spend a few minutes…