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Featuring marketing tips, tech news, digital wonders, some personal things and everything in between . . .

LegitScript Treatment Center Checklist: Your Guide to Getting Certified

Wednesday March 13, 2019

Reading Time: 9 minutes

What is LegitScript certification, and why do I need it? Okay, fair question. If you’ve visited the blog before, you’ve probably seen our other posts on the topic of LegitScript. For our new followers, here’s a general summary. Back in September 2017, we got word from Google that AdWords advertising for the addiction treatment industry…

The Death of Google+ (And What It Means for Your Business)

Wednesday February 27, 2019

Reading Time: 6 minutes

After its second data breach, Google+ is shutting down for good. The recent leak prompted Google execs to fast track the failed social network’s sunsetting. The breach impacted 52.5 million users and made non-public data available to developers. While Google claims that no third party accessed this and no app devs misused it (or were…

Mobile First Websites

Tuesday February 19, 2019

Reading Time: 8 minutes

Google Now Crawls Mobile BEFORE the Desktop Version What You Need to Know About Mobile-First Indexing You might remember that in our last blog, we discussed the importance of ‘thinking mobile’ while establishing your 2019 SEO and marketing plans. Since Google’s 2018 rollout of mobile-first search engine indexing, Webconsuls clients have…

SEO in 2019: Top 5 Strategies Everyone Should Implement

Friday January 11, 2019

Reading Time: 8 minutes

While content still reigns in 2019, Google is making some technical and search-related changes that are bound to impact every business’s SEO and search marketing strategy. Consider these tips from our digital achievers as you adapt your SEO strategy to a new year and create a complementary action plan for content marketing, paid search and…

8 Blogging Basics for Businesses

Friday August 31, 2018

Reading Time: 11 minutes

You know you need to blog, but maybe you don’t know how to do it. Whether you’re launching a new business or want to refresh your brand’s digital presence, this blog will help you get started on creating content people actually want to read. 1. Set the groundwork Before you start blogging, you have to…

A Custom Attorney Directory

Friday July 27, 2018

Reading Time: 4 minutes

Welcome to Feature Friday. A Custom DUI Attorney Directory Today we’re featuring our custom design and development of California DUI Lawyers Association. This client wanted a custom, user friendly directory of DUI attorneys in California. The goal of the website was to create a space where: People could find DUI attorneys in their area, review…

LegitScript Standards and Off-Site Linking

Thursday July 26, 2018

Reading Time: 5 minutes

For those treatment centers that have been certified by LegitScript – congratulations! For those that are still applying, listen up. We’re finding that one of the most overlooked standards listed in their certification standards is #10. It states: Applicant must disclose all physical properties and corporate entities under its control and/or to which it refers…

5 Social Trends to Expect In 2018

Friday February 23, 2018

Reading Time: 6 minutes

Social media went through its fair share of changes in 2017. Instagram Stories proved they’re here to stay. Twitter raised the character limit from 140 to 280. Snapchat went public. Platforms launch trendy, cutting-edge features left and right, and they affect users and brands equally. So what kind of social media trends can we expect…

7 Practical Ways for Your Business to Use Instagram Stories

Monday February 19, 2018

Reading Time: 9 minutes

For a lot of businesses, Instagram is one of the least-used social platforms, but with more than 500 million daily active users, it’s a well of untapped potential. According to Instagram, users 25 and up spend more than 24 minutes a day scrolling the app. Instagram isn’t just for sharing pics of food and sunsets.…

5 Benefits of Live Chat–and How to Get it Right

Monday February 12, 2018

Reading Time: 10 minutes

Customers have pretty high expectations of the websites they visit. They want a richer online experience and instant gratification, whether it comes in the form of same-day delivery or real-time live chat if they have an urgent question. With live chat, most issues can be resolved immediately, but solving problems in a snap isn’t the…

Two Technical SEO Trends We’re Obsessed With

Tuesday February 6, 2018

Reading Time: 6 minutes

It happens to the best of us: You go into the New Year with high expectations, more determined than ever to crush your goals and succeed. But when you check in on the progress you’ve made come February, you find that you’ve hardly made any progress at all. It’s all too easy to get carried…

Google to Enforce Addiction AdWords Changes Worldwide

Tuesday January 30, 2018

Reading Time: 9 minutes

Google rarely prohibits an entire industry from advertising, so it came as a surprise when it announced in September 2017 that it would be cracking down on how addiction treatment centers utilize AdWords. But news broke recently that Google has temporarily halted addiction center ads worldwide after it discovered that questionable referral services in the…